Maternal and Infant Health Programs and Services

If you are expecting, you and your provider will set up visits throughout your pregnancy. These visits can help you have a smooth pregnancy and a healthy baby. Early and regular prenatal care is very important. Your provider will:

• Let you know about childbirth classes.
• Let you know how often to visit your provider during the stages of your pregnancy.
• Schedule routine lab work and other tests to check the health of you and your baby.
• Provide info about good nutrition, vitamins, exercise and more.
• Go over the dangers of smoking, alcohol and drug use.

Call to schedule an appointment with your doctor. If you need help to set up doctor visits and tests, you can ask your service coordinator.

Need help finding an OB-GYN doctor? To locate a provider in the BCBSTX network, you can:

• Search the Provider Finder for your plan:
  • CHIP Provider Finder
  • STAR Provider Finder
  • STAR Kids Provider Finder
• Call the Customer Advocate Department for your plan:
  • CHIP and STAR, call 1-888-657-6061 (TTY: 711). 
  • STAR Kids, call 1-877-688-1811 (TTY: 711).

After your baby is born, you still have support as you start your journey as a new parent. Your service coordinator can let you know how to find information about post-partum care. They will talk with you about:

• How you and your baby are doing.
• Resources to help you and your baby sleep better.
• Resources to help with post-partum depression.

Your health is important to us. If you are a new mom, be sure to follow up with your health care provider. You’ll want to stay healthy after your baby is born. Schedule and attend your post-partum care visit. 

If you experience anything that is unusual or a concern, do not ignore it. Call your doctor. Learn more about CDC Urgent Maternal Warning Signs.

Congratulations on the birth of your new little one! You have access to helpful information about newborn care.

• Learn about good nutrition, breastfeeding, parenting and more with online resources. 
• Check out helpful resources on many topics, such as home visit programs and vaccines. 
• Find out how to earn gift cards for infant well-child checkups (check VAS below)

After your baby is born: 

• If you have applied and are eligible for Medicaid, your baby is covered under your plan for 13 months after their birth. 
• If your baby does not qualify for Medicaid, you might be able to have your baby covered through the Children's Health Insurance Program (CHIP). Children (birth through age 18) in Texas can apply for low-cost or free health coverage through CHIP.
• If your baby needs service coordination, they will be assigned a coordinator. 
• We can assist you with getting your baby signed up for Medicaid. You will need to provide proof of birth and can choose a health plan for your baby. If you are enrolled in health plan, your child will be enrolled in the same health plan. Up to three months after the newborn’s birth, the baby’s health plan can be changed if the mother (or legal guardian) requests it.

If you have questions about getting your baby the care they need, call 1-888-421-7781. If you are speech- or hearing-impaired, call 711 for TTY service.

Learn more about Service Coordination.

Pregnant members can get online education 24/7 up to 30 days after the expected delivery date for CHIP and 90 days for Medicaid. This program provides easy access to prenatal, breastfeeding, postpartum and grief classes. It includes the tools and support you need at every stage of your health care journey and beyond. This is at no cost to you. You can access Bump2Baby360 on any device. Take an online class at any time in English and 17 other languages.

Register to start your journey.

If you recently experienced a loss, Register for Grief Classes.

Your plan offers VAS at no cost to you. Don’t miss out on these rewards! Pregnant members who get timely health care can request these items:

Prenatal Care Incentives

• Gift Card: Pregnant members can receive a $50 gift card upon timely completion of the first prenatal visit.
  Limitations: Pregnant members must complete their first prenatal visit within the first trimester or within 42 days of joining our BCBSTX plan. They must visit an in-network PCP.

Post-Partum Care Incentive

• Gift Card: CHIP members who deliver a baby while on a BCBSTX plan are eligible to get a $25 gift card, and Medicaid members are eligible to get a $50 gift card. They must complete their postpartum visit on time to qualify for the gift card.
  Limitations: Members who have delivered a baby on the CHIP, STAR, or STAR Kids plan must complete the postpartum visit 7 to 84 days after delivery. They must visit an in-network PCP. Members must be active on the plan at the time of the checkup to receive the gift card.

Special Beginnings Education

Pregnant members who register for Special Beginnings will have access to prenatal, breastfeeding and maternal mental health education from early pregnancy until six weeks after delivery. This is provided by Special Beginnings nurses. This maternity program can help you better understand and manage your pregnancy. When you register, you will get access to a Service Coordinator.

If you are pregnant and would like to register for Special Beginnings, call us toll-free at 1-888-421-7781 (TTY: 711). Or you can email us at TXSBMedicaid@bcbstx.com.

Need Help Getting Value-Added Services?

Call Member Outreach for your plan:

• All plans in Travis Service Area, call 1-877-375-9097 (TTY: 711).
• STAR Kids plan in Central Service Area, call 1-855-497-0857 (TTY: 711).

The WIC program helps you get healthy foods at no cost and teaches you about healthy eating. WIC can also guide you to other programs to help support you with your pregnancy. Visit texaswic.org to learn about:

• Breastfeeding
• Healthy eating
• Shopping with WIC, getting healthy foods at no cost
• Online classes to help support you with your pregnancy

If you have questions, call the State WIC Office at 1-800-942-3678.

• Find more resources for which you may qualify. Visit yourtexasbenefits.com.
• Add your baby to your Medicaid card. Log in to Your Texas Benefits to request this update.
• Flu and virus prevention.
• Learn about your covered maternity benefits.
• Check out our Fotonovela story to follow a member’s journey and learn about what BCBSTX has to offer pregnant members.

Some women can be depressed during and after pregnancy. You can learn about the symptoms and how to get help. Check the Not Feeling Like Yourself During or After Pregnancy? flyer.

If you recently experienced a pregnancy or infant loss, we have some resources available. We hope you find this list useful through this difficult journey. Check the Maternal Infant Health Resources.

Each year over 700 women die in the U.S. after giving birth due to pregnancy-related issues. Many of these deaths can be prevented. Hear Her Texas teaches pregnant women about warning signs of health problems during pregnancy that could lead to maternal death. Go to Hear Her Texas to learn more.

Learn why it is important to put your baby to sleep on their back. Get tips about safe sleeping and what to do if you have questions. Review the Safe Sleep for Your Baby flyer.

Learn the signs and symptoms of Syphilis and how to seek treatment. Check the Syphilis and Sexual Health brochure to learn how to care for you and your baby.