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Make Your Fitness Program Membership Work for You

The Fitness Program gives you flexible options to help you live a healthy lifestyle.

Since you are a Blue Cross and Blue Shield of Texas (BCBSTX) member, the Fitness Program is available exclusively to you and your covered dependents (age 16 and older).* The program gives you access to a nationwide network of fitness locations. Choose one location close to home and one near work or visit locations while traveling.

Other program perks include:

Flexible Gym Network: A choice of gym networks to fit your budget and preferences.

Studio Class Network: Boutique-style classes and specialty gyms with pay-as-you-go option and 30% off every 10th class.

Family Friendly: Expands gym network access to your covered dependents at a bundled price discount.

Convenient Payment: Monthly fees are paid via automatic credit card or bank account withdrawals.

Are You Ready for Fitness?

It’s easy to sign up:

  1. Log in to Blue Access for MembersSM
  2. Select the Wellness tab then scroll down to the Fitness Program section and select Learn More.
  3. Complete registration form.
  4. Verify your personal information and method of payment. Print or download your Fitness Program membership ID card. You may also request to receive the ID card in the mail.
  5. Visit a fitness location today

* Individuals must be 18 years old to purchase a membership. Dependents, 16-17 years old, can join but must be accompanied to the location by a parent/guardian who is also a Fitness Program member. Check your preferred location to see their membership age policy. Underage dependents can login and join through the primary member’s account as an “additional member.”

**Taxes may apply. Individuals must be at least 18 years old to purchase a membership.

The Fitness Program is provided by Tivity Health™, an independent contractor that administers the Prime Network of fitness locations. The Prime Network is made up of independently owned and operated fitness locations.

The WholeHealth Living Choices program is administered by Tivity Health™ Services, LLC. This is NOT insurance. Some of the services offered through this program may be covered by a health plan. The relationship between these vendors and Blue Cross and Blue Shield of Texas is that of independent contractors.

Blue Points Program Rules are subject to change without prior notice. See the Program Rules on the Well onTarget Member Wellness Portal for more information.

BCBSTX makes no endorsement, representations or warranties regarding third-party vendors and the products and services offered by them.

Fitness Program Video

Virtual and/or Gym Facility discounted offerings for employee and dependents 16+.

  • View Transcript

    The well on target fitness program is all new. Get access to thousands of gyms near home and work, and nationwide when you travel. You can choose from different gym packages, with pricing based on number of gyms you want to access.

    With the new family bundle, get a discount on overall monthly costs when family members enroll.

    Go to specialty studios to take pay-as-you-go classes. Earn rewards the more you go.

    And now there’s the well on target fitness program app. Find gyms and studios, check in, schedule classes, and track your studio class rewards all at your fingertips.

    Try the new fitness program. One membership. Countless options.

    Call to enroll. 1-888-762-2583.