Blue Cross and Blue Shield of Texas' executives advocate for public health in communities across the entire state of Texas. Scroll down to read articles and watch videos that reflect their thought provoking dialogue within the health care industry. Additional conversations can be found on Blue Promise , a vlog hosted by Divisional Senior Vice President and Chief Medical Officer Dr. Dan McCoy.
Latino health interview on Univision Radio
January 17, 2017
Univision radio host Luz Elena interviewed Southwest Texas Market President Dr. Robert Morrow about health insurance and Latino health.Listen to the podcast .
Health Market 2.0: Vulnerable Consumers + Health Information
December 6, 2016
New research looks into the challenges vulnerable consumers encounter in accessing health information, and how the marketplace views and prioritizes the health information needs of those consumers. Want to learn more?Watch this Foley & Lardner LLP webinar featuring Dr. Esteban López, Chief Medical Officer and Southwest Texas Market President at Blue Cross and Blue Shield of Texas .
Health inequity: America’s chronic condition?
November 12, 2016
Equality for all. It's the American Way, right? Not exactly. Health inequities are challenging Americans across the United States.Watch the TEDxSanAntonio video of Chief Medical Officer and Southwest Texas Market President Dr. Esteban López .
Life as the Chief Medical Officer
Achieving the Triple Aim: Collaboration is Key
The Institute for Healthcare Improvement first coined the “triple aim” term in 2008 when suggesting how the industry should transition to value-based care, essentially by delivering quality care that yields better outcomes for patients at lower costs and with greater patient satisfaction and access.Learn how BCBSTX is working to minimize total health care costs while providing care and enhancing the patient experience in this DFW Hospital Council Interlocutor article by DSVP of Health Care Delivery Jack Towsley .
Physician Leaders Offer Their Visions of Healthcare’s Future
Octorber 6, 2016
A panel of Dallas area physician leaders from various segments of healthcare shared their visions for the future of that large, chaotic and tumultuous industry in an Oct. 5 panel discussion at the UT Dallas Naveen Jindal School of Management.Read an article on the event, featuring North Texas Market President Dr. Paul Hain .
Health Information and Vulnerable Populations
July 27, 2016
Oliver Wyman and Altarum Institute, with support from the Robert Wood Johnson Foundation (RWJF), are engaged in a major, multi-disciplinary study of the consumer health-information space. The research is examining the barriers vulnerable consumers may encounter in accessing and using health information, and also how the marketplace views and prioritizes the health information needs of those consumers.Learn Dr. Esteban López’s perspective in this Q&A .
Making Cents of Health Care Costs: The Rising Reality
July 25, 2016
In recent years, the health care industry has experienced unprecedented change. A recent report from the Department of Health and Human Services indicates that U.S. health care spending reached a new all-time high, booming to more than $10,000 per person this year. At Blue Cross and Blue Shield of Texas (BCBSTX), we recognize the impact of increasing costs and have made it a priority to control them in innovative ways while maintaining quality care for our members.Read the full editorial by Jack Towsley, DSVP of Health Care Delivery at BCBSTX .
Fueling the health of our energy workforce
As an organization that has worked closely with some of Texas’ energy corporations, Blue Cross and Blue Shield of Texas has seen some industry best practices unfold. In this TribTalk editorial, read thoughts from Southwest Texas President Dr. Robert Morrow regarding some practical ways to address the wellness needs within the energy workforce. The beauty of these health care strategies is that they are applicable to many industries — not just the oil and gas sector. Read the full article .
Beware the Costs of Free-Standing ERs
November 8, 2015
Confusing stand-alone emergency rooms with urgent care centers can lead to unanticipated costs.Read an editorial in the San Antonio Express News written by Dr. Esteban López, advising patients to beware .
How Texas' Largest Insurer Changed Its Offerings For This Period Of Open Enrollment
November 3, 2015
This new age of healthcare has only begun, and it will continue to evolve. Likewise, Blue Cross and Blue Shield of Texas (BCBSTX) is increasing our flexibility so that we can adapt to the new environment as well. Read Divisional Senior Vice President and Chief Medical Officer Dr. Dan McCoy’s thoughts in this D Healthcare Daily editorial .
Latino health care: Turning barriers into Bridges
August 31, 2015
Each year since 1968, the U.S. observes National Hispanic Heritage Month, from Sept. 15 to Oct. 15, and celebrates the histories, cultures and contributions of Americans who have cultural roots in Spain, Mexico, the Caribbean, and Central and South America. Clearly, the contributions made by Latinos — or Hispanics — to our country predate this celebration and are illustrative of a profound change in the demographic makeup of the U.S. With this dramatic change come new and complex issues related to health care and access disparities. Read Dr. Lopez's entire TribTalk editorial .
The value in chamber memberships
August 4, 2015
As an active Board Member on the Dallas Regional Chamber, Dr. Dan McCoy knows that your local chamber can bring significant value to your business. Read the full interview with Dr. McCoy here .
Blue Cross augments private exchange to give large employers options, cost-comparison tools
July 28, 2015
Blue Cross and Blue Shield of Texas (BCBSTX) has enhanced its Blue Directions private exchange for large employers. The upgrades include tools to help consumers better understand their health care options and compare costs, as well as a new option that lets employers build a plan package from a wide variety of designs. Read BCBSTX President Bert Marshall's thoughts in the entire Dallas Business Journal article .
5 things employers should know about private health exchanges
July 27, 2015
Online shopping is all the rage. From Amazon to Overstock, there is something for everyone. Fortunately, health care insurance is coming of age with new online options as well. Visit TribTalk.org to read Blue Cross and Blue Shield of Texas President Bert Marshall's perspective on private health insurance exchanges .
Blue Cross Blue Shield's new regional president names first priority
May 19, 2015
On May 19, Blue Cross Blue Shield of Texas announced Dr. Robert Morrow as president of its Houston and Southeast Texas market. Learn Dr. Morrow's thoughts on the importance of progressing value-based care .
Empowering Texas doctors to provide first class care
April 30, 2015
TMA PracticeEdge, LLC helps empower a strong base of independent physicians to provide quality, cost-effective care to their patients. Watch this video featuring Dr. Dan McCoy and Dr. Lou Goodman on TribTalk.org .
New App allows users to track physical activity and stress reduction
April 30, 2015
Many healthcare and medical professionals bemoan the role that technology has played in making millions of Americans lead more sedentary lives, but innovations like the Centered App for iPhone can inspire people to be more active. The Centered App, released by Blue Cross and Blue Shield of Texas in September 2014, has been enormously popular with users of the iPhone 5, 6 and 6-Plus platforms, so much so that Apple made it one of the first Apps to be integrated into the brand new Apple Watch. Read about Dr. Robert Morrow's perspective in the Your Houston News article .
Big names in health care create a new payment model for doctors
February 9, 2015
Two of the most traditional actors in Texas health care are joining forces to see how they can improve quality and lower costs by transforming the way medical care is delivered. Richardson-based Blue Cross and Blue Shield of Texas, the state's largest health insurer, is going to work with willing physicians in the 48,000-strong Texas Medical Association on value-based payment systems. Read the full story from the Dallas Morning News, including thoughts from BCBSTX President Bert Marshall .
How to fight rising health care costs in Texas
December 17, 2014
Texas is widely regarded as a big state that often does things in a big way. Unfortunately, we also have big health care costs, a struggle we share with the entire nation. Read Dr. Dan McCoy's editorial on TribTalk.org to learn about free-standing emergency room and the associated costs .
Blue Cross and Blue Shield of Texas CMO discusses upcoming enrollment period
September 4, 2014
BCBSTX is helping the new clients understand their insurance plans and how they can secure preventive care. With the help of more than 160 partners-churches, community centers-they are spreading the word about the availability of healthcare. BCBSTX's divisional senior vice president and chief medical officer, Dr. Dan McCoy, spoke with D Healthcare Daily regarding the company's new strategy and the upcoming enrollment period. Read the full conversation with Dr. McCoy here .
Corpus Christi children create dream playground at museum
August 14, 2014
Texas is experiencing an obesity epidemic, making physical activity more vital than ever. Learn how Blue Cross and Blue Shield of Texas is tackling obesity by building playgrounds with KaBOOM! as part of the Healthy Kids, Healthy Families initiative .
Growing a Healthy Future: The San Antonio Witte Museum
July 24, 2014
BCBSTX Regional President Dr. Esteban López serves on the Board of Trustees at the San Antonio Witte Museum, where he helped announce the new H-E-B Body Adventure - a transformative new exhibit that will help improve public health.
Slipping through the health care cracks
June 4, 2014
When an older person falls and breaks a hip, it's a moment that changes everything. Not just for patients, but for their families, too. In The Broken Hip, a KERA News Breakthroughs series, explore the stories of North Texans like Dr. Dan McCoy who have experienced this dramatic life change. Learn more about the research on KERA's website.
New playground for South Laredo community
May 17, 2014
More than 200 volunteers were on hand as part of an initiative put together by Blue Cross and Blue Shield of Texas and Kaboom. The design of the playground is based on children's drawings and will have a new home at Daiches Elementary. Regional President Dr. Esteban López says this new playground will not only benefit the school but also the community. Watch the KGNS-TV story online .
Health Policy lecture takes a deeper look at Affordable Care Act
May 12, 2014
Divisional senior vice president and chief medical officer of Blue Cross and Blue Shield of Texas, Dr. Dan McCoy, spoke to a full room recently on the Affordable Care Act's impact on doctors, hospitals and health care delivery. The presentation, held in Levin Hall at The University of Texas Medical Branch (UTMB) at Galveston, was part of the Healthy Health Policy Lunch & Lecture series from the Office of Health Policy and Legislative Affairs. In his early years, McCoy trained at UTMB as a dermatology resident and was happy to be back on campus. Read the full story and watch Dr. McCoy's presentation in UTMB's Impact Online Newsletter .
Committed to Health and Wellness in the Community
Blue Cross and Blue Shield of Texas knows health care coverage. The cross and shield have come to represent the most experienced health care coverage organization in the state and the nation. After more than 80 years, its mission is still focused on providing financially sound health care coverage to as many Texans as possible. Read more about our organization and its president, Bert Marshall, in the April 2014 issue of Texas Business Report, a publication of the Texas Association of Business .
Health insurance can protect family's future
March 31, 2014
As a physician, a son of Mexican immigrants, and a father of three daughters, I understand firsthand how important – and how challenging – it is to protect your family from the uncertainties of today's world. Read the full story in El Paso Times .
Blue Cross President Bert Marshall highlighted by Dallas Regional Chamber
March 10, 2014
Carlie Dorshaw Moe, Manager of Development at the Dallas Regional Chamber recently spoke with Bert E. Marshall, President of Blue Cross and Blue Shield of Texas on the recent recession and subsequent economic upturn. Read the chamber's full blog post here .
Taking new patients to new levels
March 4, 2014
It's no secret that the implementation of the Affordable Care Act last year marked the beginning of a transformation throughout our nation's healthcare industry. With more Americans having insurance, we are likely to see an influx of patients who may or may not be aware of what this new insurance means. Read the full editorial by BCBSTX's Vice President and Chief Medical Officer Dr. Dan McCoy in D Healthcare Daily .
McCoy featured as keynote speaker at North Dallas Chamber event
January 14, 2014
Dr. Dan McCoy, chief medical officer of Blue Cross Blue Shield of Texas, opened the 2014 Dallas-Fort Worth Hospital Council (DFWHC)'s conference with a discussion on the changes inspired by the Affordable Care Act. He joined the panel of business experts including Marjorie Petty, regional director of the U.S. Department of Health & Human Services; Daniel M. Sessa, executive vice president of Lennox International; and JoAnn Brumit, chief executive officer of KARLEE. Learn more on page 6 of DFWHC Interlocutor .
Blue Cross top doc: Don't write off ‘young invincibles'
January 14, 2014
It's too soon to worry that the so-called "young invincibles" critical to making the numbers work under the Affordable Care Act aren't signing up for coverage fast enough, a top insurance executive said at a health care conference in Dallas Tuesday. Read more in the Dallas Business Journal about BCBSTX Vice President and Chief Medical Officer Dr. Dan McCoy's thoughts on this topic .