Sometimes good intentions aren't good enough.
BCBSTX understands how hard it can be to change habits and maintain a healthy lifestyle. That’s why we offer Blue Points to keep you motivated and climbing toward your wellness goals.
Click on a topic below to learn more:
New in August 2010 - Blue Points Rewards Enhanced
Beginning August 31 and continuing through December 31, 2010, gift cards will be phased out as a reward option. They will be replaced with a wide array of health and wellness rewards, including:
- Sports equipment;
- Health club memberships;
- Electronics (e.g., Blu-ray player);
- Travel rewards (e.g., hotel stays);
- Donations to charitable organizations;
- And much more!
For your children enrolled in the Personal Health Manager, 57 new rewards will be added. Designed for children ages 6-12, rewards will include educational games and toys, music, and books. Gift cards are no longer be a reward option for children as of August 31, 2010.
You will have more opportunities for rewards
Starting December 15, 2010, the reward levels will increase from five levels to 12. For example, the first few levels are now: 2,500; 5,000; 10,000; and 25,000. New levels will be: 2,500; 2,501-5,000; 5,001-10,000; 10,001-20,000; 20,001-30,000; etc. This means you will have more chances to use your Blue Points for rewards.
How Blue Points Works
Earn points with fun and interactive online activities in the Personal Health Manager, such as:
- Creating fitness, meal, or life plans; setting goals; and reporting on your progress;
- Participating in online wellness programs; and
- Incorporating fitness center visits as a part of your weekly routine through the Fitness Program.
See a list of Blue Points Eligible Activities (PDF).
Start earning Blue Points today!
- Log in to Blue Access for Members and click the Personal Health Manager icon.
- Take the Health Risk Assessment and earn 2,500 Blue Points (once every six months).
- Continue to earn Blue Points by using any of the "For Your Health" or "Ask-A" features in the Personal Health Manager, and participating in the Fitness Program.
To view your points totals, select "Blue Points" within the Personal Health Manager. Then, choose your available Blue Points redemption level to start shopping.
NOTE: Blue Points expire two years after they are earned, on the last day of the year.
